This deal is one for the books. The ebooks, that is, because Amazon has just sliced a hefty £20 off its cheapest ebook reader, the all-new Kindle 2019. That’s nearly 30% off, a fantastic saving for a product that’s only just come out. We reviewed the Amazon Kindle (2019) last month and it’s easily the best-value ebook reader on the market. No other manufacturer can compete with the basic £70 Kindle, and at only £50 it’s an absolute steal.

READ NEXT: The best Prime Day deals

The deal runs for the duration of Prime Day, which is actually two days long, meaning it ends at 11.59pm on Tuesday 16 July. In case you haven’t already got an Amazon Prime subscription, you'll need to sign up to get the deal – and the same goes for all the other Prime Day deals Amazon is offering.

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Each generation of the standard Amazon Kindle has been better than the last and this latest model – which has a 6in, 167ppi E Ink display – is no different. At long last, it has a built-in light, meaning that you’re able to read in low-light conditions. The four LED front lights also come in handy in overly lit situations because sun glare won’t be as much of an issue. Perfect for that upcoming beach holiday!

Buy the Amazon Kindle now

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Another fantastic new feature on the Kindle 2019 is Audible integration. Although it doesn't contain a speaker or headphone jack, the Kindle can connect to Bluetooth headphones and speakers to play audiobooks.

Amazon’s other ebook devices, the Kindle Paperwhite and Kindle Oasis , are also on sale during Prime Day. But if you want an affordable entry-level ebook reader, or simply want to replace an old Kindle to get the new features, this is one deal you don’t want to pass up.

Buy the Amazon Kindle now